Montana True at Montana Tech
Public Relations

Montana True





Montana Tech’s Marketing and Communications Department oversees the university’s media relations, digital communication, social media graphic design, writing and editing, strategic communication, marketing strategy, and brand management.

Please use these pages to access our brand assets, press releases, or internal communication tools.

If you have printed materials, branded items, promotional products, or advertising that you are considering producing, you must get approval prior to final production. Please work with the Marketing and Communications Department. If you have questions, please contact Montana Tech Executive Director of Marketing and Communications Amanda Badovinac at or 406-496-4828.

Everything we do here at Montana Tech is centered around one idea: Montana True. Because being Montana True is what sets us apart. It’s the basis of who we are. It’s the foundation for our brand, our community, and our way of getting things done.

In 2019-20 following a formal name change and new leadership in an increasingly competitive marketplace, Montana Technological University sought to better understand its position and corresponding opportunities for the future. Extensive research was conducted with external and internal audiences and we used that data—as a leading STEM school should—to better define our identity in the most persuasive and authentic way possible.

After developing a brand foundation from the research, we brought it to compelling life in the form of Montana True. By using the academic and quality of life benefits of our location as a platform, we celebrate our rigorous education, culture of hands-on, all-in doing, and commitment to discovery and ingenuity as we strive to make Montana and the world a better place.

Explore more here about what we did, why it matters, and how you can take pride in our purpose.